Charlottesville, Virginia − November 17, 2008−−Today, M·CAM, Inc. announced the Patently Obvious® assertion defense service, a rapid and cost-effective solution empowering companies to defend against patent assertions. The price range of Patently Obvious® is about 1-2% of the average IP litigation cost. M·CAM's services bring clarity through detailed information to teams considering IP litigation risks. The deliverable contains the identification of the asserted patents' status, a comprehensive report of unconsidered precedent art related to the asserted patents.
Developed and profitably used to help investors manage undisclosed patent weakness and invalidity, the Patently Obvious® service uses corporate, innovation and financial data integration and expert financial analysis to help find the optimum path to eliminating most, if not all, speculative assertions. Further, in contrast to other industry efforts, the Patently Obvious® service frequently establishes a basis for on-going freedom to operate derived from non-proprietary, public domain priority disclosures thereby reducing future costs.
Founded in 1998, M·CAM, Inc. is the international leader in creating financial solutions for the knowledge economy. M·CAM has worked for over a decade in bringing accountability and reliable risk assessment to the world of intangible risk finance.