Please read the following July 27, 2011 announcement from Bruce Berman:
A New Look & Name; More Great IP Updates
The response to IP Insider has been fantastic. Launched 18 months ago the blog receives an average of over 1,400 visits per month, and the subscriber list keeps growing.
We’ve listened to our readers and have learned what they want: Concise news and clear perspective of IP developments and trends. Not just the news, but the interpretation of “close up” view of it. This is what IP CloseUp will deliver.
Better Access & Navigation
The new format will be easier to read and it will make accessing links for useful background sources simpler. Providing comments will be easier, too. (We like comments.)
We are going to feature more material in Guest Columns. Guest posts can be short 500 word commentaries or full-blown articles. The index of more than 55 posts that appeared previously on IP Insider in 2010 and 2011, many still timely, will all be available and searchable on IP CloseUp.
Look for IP CloseUp at ipcloseup.com on the Web or @ipcloseup on Twitter.
If you are a current IP Insider subscriber, you will need to re-subscribe to continue to receive emails or tweets. (It takes five seconds.) If you are not yet subscribed, now is a good time to do so.
I’m looking forward to providing more of the same independent IP business perspective that you’ve come to expect — and I promise to maintain my sense of humor while doing it.
See you on the 9th.